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Arizona Phoenix Scottsdale Search Engine Optimization SEO
Is a Keyword Dense Domain Name Important in SEO?

When launching your SEO campaign, if you have the choice of the domain then buying a keyword dense domain is important but not going to prevent you from being #1 if you dont have it.

For example, search the 1 word search phrase “foreclosure” and see what domain shows up first.

Foreclosure.com

Now, that’s not showing #1 just because of the domain name, but it’s sure is helping. Now, to show you that it isn’t the be all end all to have your desired keywords in your domain name, search the phrase “Arizona Website Design.”

PrimeView.com

When it comes to purchasing your domain, if you can get a keyword dense one than that is 1 step forward in the right direction. SEO isn’t just one good thing to get you to the top, it’s a combination of a bunch of small things to make 1 good big thing. Obviously some aspects are more important than others, but usually not 1 single thing will get you to the top.

Thanks

by Christine Owens
1,739 Views0
Arizona Phoenix Scottsdale Search Engine Optimization SEO
Search Engine Optimization for Business Owners – FAQ’s

I am compiling a list of questions that I get from business owners on a regular basis when it comes to search engine optimization (SEO). These are questions that I get most frequently when talking with my clients or prospective clients about SEO.

1.) What is SEO, how does it work.

SEO stands for Search Engine Optimization. Search Engines use website crawlers to crawl all the website on the internet and index the text that is crawled from each site. This text (including links, tags, etc…) get run through the search engines ranking algorithm and are assigned a rank based on this information. The ranking algorithm is made up of several (hundreds) of factors that measure your site and assign a weight to each item. The combination of doing all these things correctly will help you rank the best. Some of the most known factors are:

-Title Tag

-Header Tag Usage

-In/Outbound links

-Keyword Density

-Domain Age

2.) How do you know the algorithm?

Nobody has a guide or manual to any search engines algorithm accept for the team who developed/maintains it. Search Engines such as Google & Yahoo don’t openly divulge the secrets that make up there algorithms. Search engine algorithms change on such a frequent basis that it requires a lot of studying and staying up to date to keep up with these changes. Anyone can learn the basic fundamentals of the algorithms by buying a book or searching the internet. Experience is usually what separates to go optimizers from the bad.

3.) Can I rank #1 on Google over night?

Promising #1 rankings is a dead giveaway that the person promising those rankings either doesn’t know what they are talking about or is just trying to get your money. #1 rankings over night don’t exist using white hat (accepted SEO practices). If you wanted to rank #1 for the phrase “custom made gold zippers in Phoenix, Arizona” then maby you could rank pretty high fairly quickly since it’s likely not a very competitive search phrase and no one else is optimizing for it. Bottom line, ranking on the first page on Google really isnt possible using accepted SEO techniques overnight.

by Christine Owens
1,523 Views0
Arizona Phoenix Scottsdale Search Engine Optimization SEO Web Design Website Design Wordpress
Should you use WordPress for your Website?

Alot of my customers are asking about wordpress and I just wanted to write a quick post about the advantages and disadvantages of using WordPress.

Advantages of using WordPress:

-With a little bit of web knowledge and know how, you can customize the content and look of the site yourself, no webmaster needed.

-Automates alot of the busy work associated with the website.

-Plugins are available to do thing that otherwise would have cost alot more money (SEO, Contact Forms, etc…).

-it’s usually cheaper than making a website from scratch depending on how complicated the layout is.

-Automatically submits to search engines!!

Disadvantages of using WordPress:

-Your website isn’t truly custom unless you develop a custom skin for it.

-Some things that you want to do with the site may be unobtainable due the nature of wordpress and your technical ability.

-You can almost always tell a site is built with wordpress which sometimes confuses users when identifying with websites.

I would recommend WordPress to individuals or business’s who meet the following criteria:

-Smaller website budget.

-Want to edit the content themselves and not have to use a webmaster for those type of edits.

-Don’t mind the possibility of seeing other websites on the internet that may look similar to yours.

Overall, WordPress is a somewhat complex program to setup if you don’t have any previous web or database knowledge, but once setup and running it’s easy to learn and fairly straight forward to customize. If you are looking for a custom wordpress website or need a free quote, give us a call and we will give you a free estimate that same day.
Thanks

by Christine Owens
2,396 Views0

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